Alphabet's Eric Schmidt: 'Big data is so powerful, nation states will fight' over it
Alphabet's Eric Schmidt: 'Big data is so powerful, nation
states will fight' over it
By Rob Price March 9, 2017
If big data really is the "new oil," does this
mean that countries will fight over it?
This is what Eric Schmidt, chairman of Google parent
company Alphabet, suggested in a speech at the company's Google Cloud Next
conference on Wednesday.
"I think big data is so powerful that nation states
will fight over how much data matters," he told attendees.
"He who has the data can do the analytics and the
algorithms ... the scale that we talked about will provide huge nation state
benefits, in terms of global companies and benefits for their citizens, and so
on." (You can watch Schmidt's full keynote speech below.)
Like artificial intelligence (AI) and virtual reality
(VR), big data is pretty hyped — but even so, this is still a bold prediction.
It came in the middle of Schmidt's keynote — essentially
a sales pitch to attendees telling them why they need to hurry up and move all
their data and systems to Google's cloud services. "Just get to the cloud
now," he said. "Just go there now. There's no time to waste any
more."
His argument is that Google, with its tens of billions of
dollars of investment, can build the underlying infrastructure better than any
single smaller company could hope to, so it doesn't make sense for them to
build their own data centres when their resources could be freed up by using
Google Cloud and allocated elsewhere.
By using Google's cloud services, he went on, it allows
companies to scale their businesses rapidly — citing Niantic's "Pokémon
Go" smartphone game and Snapchat as two examples.
And once in the cloud, it gives customers access to
Google's tools to access and analyse their all their data in ways they couldn't
do by themselves.
"I'll bet the rest of my professional career that
the future of your business is big data and machine learning [a form of AI]
applied to the business opportunities, customer challenges, and things before
you."
When people say data is the "new oil," they
tend to mean there are massive opportunities there, making it hugely valuable.
With sufficiently advanced technology, you can analyse huge data sets to
discover trends and actionable information that would be impossible to figure
out before the internet age.
Google, with its AI expertise, is presenting itself as
the cloud industry player best positioned to help ordinary companies to unlock
these benefits — benefits that could be of interest to nation states too.
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