Disney's ABC to start first streaming of live broadcast
shows
By Ronald Grover
LOS ANGELES | Sun May 12, 2013 8:24pm EDT
(Reuters) - Disney's ABC network will become the first
broadcast network to stream its shows live online through an ongoing service,
starting with viewers of its TV stations in New York and Philadelphia on May 14
and expanding to its other stations by the end of the summer.
To promote its WATCH ABC service, through the end of June
Disney is allowing all viewers of its WABC station in New York and WPVI station
in Philadelphia to watch live ABC programs online or on mobile devices by
downloading the WATCH ABC app, Disney said in a statement.
The app will initially allow users to be able to watch
the service on Apple's iPad and iPhone and on the Kindle Fire device, and later
this summer on Samsung Galaxy devices.
Other networks are expected to follow Disney, as
traditional broadcasters scramble to keep viewers watching its programs instead
of drifting off to Netflix and other online services.
In April, CBS made an investment in Syncbak, a technology
company that works with local TV stations to stream programming to consumers
over the Web.
Starting on July 1, Disney will only provide its WATCH
ABC service to subscribers of cable, satellite and other TV subscription
services that have agreements with ABC to offer the service to their
subscribers in New York and Philadelphia. Subscribers must provide an
authentication code to be granted access to the shows.
Later this summer, Disney said it will expand use of its
WATCH ABC service to authenticated subscribers that receive its TV stations in
Los Angeles, Chicago, San Francisco, Houston, Raleigh-Durham and Fresno,
California.
The company signed an agreement with Hearst Television to
offer the service as well to Hearst's 13 ABC affiliates, including Boston,
Pittsburgh and Kansas City. The stations will offer the service "in the
coming months," the two companies said.
Users of WATCH ABC will be able to access programs on
demand as well as watch live programs, Disney said.
Disney already offers similar services to subscribers of
three of its Disney Channel outlets - WATCH Disney Channel, WATCH Disney XD and
WATCH Disney Junior - and through its WATCH ESPN service for several of the
sports channel outlets.
(Editing by Eric Walsh)
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