Netflix to let viewers pick how TV episodes and movies will end
Netflix to let viewers pick how TV episodes and movies
will end - Bloomberg
Reuters October 1, 2018
(Reuters) - Streaming giant Netflix Inc will now allow
users to choose how a TV episode or movie will end as it pushes further into
Interactive TV, Bloomberg reported on Monday.
The Los Gatos, California-based company is developing
specials that will let its users decide the next storyline, Bloomberg said,
citing people familiar with the matter.
Netflix had earlier released the animated programme
"Puss in Book" where viewers could choose alternate endings of the
same show.
The first project of the new lineup is expected to be
released by the end of this year, and Netflix's popular sci-fi show "Black
Mirror" will feature an episode under this project.
Netflix was not immediately available for comments.
(Reporting by Pushkala Aripaka in Bengaluru; Editing by
Shailesh Kuber)
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